The Brief

The brief was a large scale product launch of new virus protection software across Europe, with the client looking to communicate the speed and ease of installation.

The Solution

We created a mailing pack around the theme of speed, including sample software and a branded stopwatch, to coordinate with an online competition run by the client. We produced supporting literature in multiple languages, and assembled each pack using variable data. They were then delivered to individual addresses in France, Italy and Germany.

Who we work with